SaaS-based log analytics platform Sumo Logic has announced its entry into the South Korean market through the launch of a new AWS Availability Zone in Seoul. This expansion enables businesses and existing clients in South Korea to leverage Sumo Logic’s cloud-native log analytics platform to enhance DevSecOps operations.
By partnering with Amazon Web Services (AWS), the deployment would meet the growing demand for data localization and compliance with South Korea’s stringent data protection regulations.
The expansion would underscore the importance of cloud-native log analytics in today’s digital landscape, where businesses must navigate complex data residency laws and ensure compliance with industry-specific standards.
Joe Kim, CEO of Sumo Logic, highlighted the significance of having a scalable, multi-tenant platform that can manage exabytes of security logs and event data. “When dealing with strict compliance and data residency requirements, organizations need a solution that demonstrates security best practices and compliance readiness,” said Mr. Kim. The Seoul deployment will support local clients by simplifying DevSecOps processes and fostering better collaboration across development, security, and operations teams.
New Regulations: CIA and PIPA
Sumo Logic’s entry into South Korea comes at a critical time as the country enforces new regulations such as the Cloud Infrastructure Act (CIA) and the Personal Information Protection Act (PIPA). These laws place heightened demands on organizations to ensure data is stored and processed within local jurisdiction. With its Seoul AWS deployment, Sumo Logic is equipped to assist businesses in complying with these requirements while continuing to serve its growing customer base across North America, Europe, and Asia Pacific.
This expansion is driven by Sumo Logic’s ongoing partnership with AWS, which provides the underlying infrastructure for the company’s advanced log analytics capabilities. By combining Sumo Logic’s analytics platform with AWS’s scalable cloud infrastructure, the collaboration helps clients in the region meet compliance requirements and enhance security measures. The integration of AWS’s infrastructure would ensure that Sumo Logic’s customers can access reliable, high-performance services while maintaining adherence to local data laws.
Growth in Cloud Adoption and Microservices Architectures
Sumo Logic’s platform is built to unify insights through the analysis of security logs, supporting faster and more secure digital operations. The company’s AI-powered analytics platform ingests, stores, and analyzes log events, providing a single source of truth for DevSecOps teams. This allows teams to monitor and secure their infrastructure and applications with greater ease and precision, driving actionable insights from their logs.
Jin Goo Lee, Country Manager for Sumo Logic in South Korea, noted that the region is experiencing rapid growth in cloud application adoption and microservices-based architectures. “Many organizations in South Korea are migrating to the cloud, but they are also facing challenges related to cost, manpower, and time,” said Mr. Lee. He emphasized that real-time log analysis is essential for developers, IT operations, and security teams to stay ahead of these challenges. The new AWS instance in Seoul would enable customers to efficiently manage their log data, providing a clear view of security and observability metrics, all while keeping costs manageable through Sumo Logic’s flexible licensing model.
Sumo Logic’s Flex Licensing model is designed to reduce financial barriers for organizations dealing with increasing data volumes. By offering flexible pricing, Sumo Logic enables customers to scale their data-driven decision-making processes without sacrificing visibility or control. The Seoul AWS deployment would offer local customers the tools they need to accelerate innovation and ensure continuous security, even as data requirements grow.
This strategic move into South Korea would not only strengthen Sumo Logic’s global footprint but also position the company as a key player in providing modern log analytics and observability solutions in compliance-heavy markets. By leveraging AWS’s infrastructure and offering localized services, Sumo Logic is poised to meet the evolving needs of South Korean businesses, helping them accelerate digital transformation and achieve greater security and operational efficiency.
